Aarkstore.com announces, a new market research report is available in its vast collection:
Key Smartphone Mobile Data Pricing Trends in Europe
The 130-page report entitled Key Smartphone Mobile Data Pricing Trends in Europe provides analysis of Bundled Mobile Data Services with Smartphones for both Pre Pay and Post Pay services across 41 MNOs in 10 European countries.
Countries covered include: France, Germany, Ireland, Italy, Netherlands, Portugal, Spain, Sweden, Switzerland and the UK).
The report gives detailed information of of MNO Pre Pay & Post Pay services and average Post Pay bundled pricing in each country for 2010, 2011 and 2012 and highlights the main trends that will take place into 2013.
From research based on TCL’s unique telecoms price tracker database there have been 3 distinct phases identified in the development of Mobile Data bundles with Smartphones which include:
Phase 1 – In 2010 the MNO started to offer Mobile Data as typically as a Bolt On to the Smartphone, with a relatively low Mobile Data allowance offered;
Phase 2 – Into 2011 the MNO introduced a range of Premium Smartphone packages which include Mobile Data, SMS and call minutes at a relatively high price point;
Phase 3 – Into 2012 there has been the introduction of many more Smartphone packages with many price points as an integrated tariff offering with a reduction of average pricing.
Table of Contents:
A list of figures (91 in total) used in this report
French Smartphone Mobile Data Pricing
French Pre Pay Smartphone mobile data user segment trends from 2010 to 2012
The changes in Pre Pay Smartphone mobile data plan pricing
The key Pre Pay Smartphone usage trends & pricing
French Post Pay Smartphone mobile data user segment trends from 2010 to 2012
French High Post Pay Smartphone mobile data plan pricing.